Why Clean Windows (And Building Washing Services) Are the Secret to Wooing Customers

First impressions count, and it’s difficult to recover if you’ve made a bad one. Actions may speak louder than words, but making a great impression speaks louder than action! When you want to make a good first impression, it’s often the image you present that people remember and not your actions. After all, if someone told you that they pay attention to detail, but their shirt was stained with their breakfast, would you take them seriously?

In life, it’s important to pay attention to what your appearance communicates to others, and when it comes to running a business, things are no different. If you want to woo customers from the get-go, make sure you make the best first impression you can, by ensuring your office or building is as attractive and welcoming as possible. To achieve this, you should invest in regular building cleaning services and window washing.


Keeping your windows clean is challenging when you’re running a business. You could try cleaning them with store-bought products, only to find that this leaves streaks instead of the crystal-clear finish you desire. Your current cleaning crew also won’t be equipped to clean windows on high stories as this is dangerous and requires special cleaning and safety equipment. At the same time, your windows are attracting air pollution, with insects and birds flying into them or creating a mess from above. Over time, this leads to dull and dirty windows that could put customers off instead of helping your business put its best foot forward.


Believe it or not, it’s possible to keep your windows sparkling clean without involving expensive cleaning crews or toxic chemical solutions. Companies like BWS offer specialised commercial building cleaning services, which includes window cleaning using biodegradable products that won’t leave a mess or residue behind.

With trained staff members and custom-built cleaning equipment, every exterior facing window in your building will be cleaned and polished to perfection, with no unnecessary risk or danger for anyone involved.

Hiring a building washing and window cleaning service is a convenient way for you to be assured that your business premises always reflects the quality of your brand. You never know which customer (and first impression) could lead to a long-term, profitable client relationship.